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Prajayu , A.I.D. and Arini, E. 2021. The Effect of Promotion Through Utilization of Social Media Instagram Account @Bengkulu_Guitar on Guitar Purchase Decisions (At Bengkulu Guitar on Jalan Kalimantan, Kota Bengkulu). Journal of Indonesian Management. 1, 4 (Dec. 2021), 394–401. DOI:https://doi.org/10.53697/jim.v1i4.277.