ZANATUNNISA, Alvisyah; ARISMAN , Ari; BARLIAN , Barin. The Effect of Content Marketing and Electronic Word of Mouth (e-wom) on Purchasing Decisions of the Tasikmalaya Regency Transportation Office (Survey of University of Perjuangan Tasikmalaya Students Class of 2019 Erigo Cunsomers in The Tiktokshop Applica. Journal of Indonesian Management, [S. l.], v. 3, n. 3, p. 539–546, 2023. DOI: 10.53697/jim.v3i3.1409. Disponível em: https://penerbitadm.pubmedia.id/index.php/JIM/article/view/1409. Acesso em: 16 may. 2025.