MARPAUNG, Dorotti E; VIRGINIA, Helena Evi; HASTUTI, Rindi May; AMALIA, Vanessa; SYAHRANI, Anisyha Putri. Strategi Inovatif UMKM Askha Jaya dalam Pemasaran Oleh-Oleh Khas Lampung: Pendekatan SWOT dan Studi Komparatif. Journal of Indonesian Management, [S. l.], v. 5, n. 2, p. 10, 2025. DOI: 10.53697/jim.v5i2.2658. Disponível em: https://penerbitadm.pubmedia.id/index.php/JIM/article/view/2658. Acesso em: 26 jun. 2025.