Hertin, R.D. et al. 2024. The Effect of Social Media Campaign Adoption: Content and Message Quality to Brand Image as a Competitive Advantage. Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan. 5, 3 (Aug. 2024), 1–8. DOI:https://doi.org/10.53697/emak.v5i3.1834.