Sudiarto, Ari, et al. “An Analysis of External Factor Evaluation (EFE) Matrix and Internal Factor Evaluation (IFE) Matrix at Baruna Fish Crackers Business in Kebun Tebeng Village of Ratu Agung Sub-District in Bengkulu City ”. Jurnal Ekonomi, Manajemen, Akuntansi Dan Keuangan, vol. 2, no. 4, Oct. 2021, pp. 443–452, doi:10.53697/emak.v2i4.190.